Features

aiMatch is the premier online advertising intelligence and delivery platform, providing the optimal user experience while increasing premium revenue!

We take the feature set expected at an enterprise level ad serving system and expand it to include advertising intelligence features that the publisher’s sales, operations and finance groups need to maximize revenue on premium inventory.

    Data Dashboards

  • Real-time campaign performance views
  • Real-time sales performance views
  • Real-time inventory availability views

    • Reporting

  • Detail by advertiser, agency, campaign and/or product by impression, click and action data.
  • Ad-Hoc query tool.

    • Analytics

  • Interactive views of your business.
  • Rate card adherence for product. Display actual, target and CPM data.
  • Ability to integrate non-adserver data sources for analysis.

  • Sales and operations can access inventory availability reports from any web-enabled device.
    Quickly review dashboards to see overview of products that are not being sold without having to ask for specific product availability.

  • Find inventory that can be reallocated by identifying explicitly-targeted sold campaigns, rather than ‘run of’ targeted campaigns.

  • See availability for all products and/or any key=value pairs or combinations. Include the effects of all delivery rules on actual availability, i.e. frequency caps.

  • Ensure that forecasts match actual delivery decisions with our ad delivery engine.

  • Product-based proposal and insertion order workflow, includes rate card data. Enhanced targeting through publisher specified key=value pairs, Geo, IAB or custom ad sized and Audience Data.

  • Conduct live creative testing.

  • Upload multiple creative in bulk with automatic token replacement on 3P and rich-media ads.

  • Deliver any ad format --- Display, mobile, video and more.

  • Frequency cap I/O, flight or creative by impressions, clicks or user actions.

  • In-page live testing for quality assurance and tear sheeting.

  • Guard rails to confirm inventory availability at time of flight creation.

  • Robust rules including companion ads, competitive exclusion, goals and optimization by CPM, CPC, CPA and/or eCPM.

  • Unlimited and unique flight tiers for multiple business goals.

  • Intelligent impression pacing that learns your site’s time of day and day of week traffic patterns.

  • Determine Limited Exposure Policy Network Wide

  • Allow for trafficking training without touching production environment

  • Identify how changes to business logic affect revenue and make goods

  • Test how competitive exclusion rules and/or introduction of new products change inventory usage.